Professional Samples

When I was designing an ad for Lab Design Journal, I didn't want the same old stock shots of technicians in lab coats holding beakers. I wanted something that would be an attention getter.
Created an ad with stopping power
At FirstTech, I designed flyers, web pages and email marketing blasts for educators. Life Diagnostics was a freelance client.
Designing marketing collateral has always been a fun component of my career.
In the last 25 years, Keith Cooper has exploded onto the music scene as one of the most virtuosic and charismatic acoustic guitarists. He wears the hats of composer, arranger, music theorist, producer, and is a noted author of 6 books surrounding topics of guitar technique. I designed several posters and direct mail pieces for his concerts.
Keith's Concerts are an event
I was tasked with designing postcards to draw in the church's younger members to a series of events. I think I captured the fun.
Five Oaks Church likes to bug it's younger members
Comstock & Sons Lawncare had great success with this campaign taking advantage of the USPS's Every Door Direct Mail.
Every Door Direct Mail piece

3M Social Media Campaign

Allan is a writer and content creator skilled at creating stories that spark a personal connection with a brand, giving voice to the human experience and building a community of advocates. Below are some professional writing samples.

In my copywriter role at the B2B advertising agency, Creative Communications Consultants, I wrote all the copy for this client website, created a blog with a colorful persona wrote case studies, as well as writing white papers for a global fire suppression company.

At 3M, I’ve created and written video spots, commercial 1, commercial 2, commercial 3, social media, industry segment cards and case studies.

As Marketing Manager at FirstTech—Legendary Apple Specialist in Uptown Minneapolis—I wrote all website content, B2B marketing pieces such as FirstTech Capabilities and FirstTech Deployment Services, newsletter articles, blog posts and ads: One, two, three and four.

At TSI, I wrote articles, product brochures and press releases in support of our products. I also created, (writing and designing) ad campaigns for TSI products: IAQ-Calc, Alnor, Alnor 2 and lab controls.

At Medtronic, I worked on the product launch for the Affinity Pediatric Arterial filters, writing the product brochure, direct mail and print ads. I also worked on the Cardioblate MAPS device launch, writing the product brochure and a print ad. Contracting in the CardioVascular division brought variety to my life, like writing this print ad for a medical journal. I also wrote a poster for the Race Across America event. I even ghost wrote newspaper articles for cardiac surgeons.

At Piper Jaffray, I provided marketing support to the firm’s financial advisors. I wrote and designed print advertising: One, Two and Three, financial advisor brochures, direct mail postcards, and internal communication pieces such as this best practices article. With every job, you have to have some fun: here’s a just-for-fun take off on the Ameriprise Unique Generation campaign.